Exit Lane: Ali Chams

Ali Chams
President & Property Manager
First Choice Property Management

2018 Maserati Ghibli S Q4
3.0-litre twin-turbo V6, 424 HP
18,000 kilometres

WHEN I LEASED this car in July of 2016, I was the first Londoner to purchase a Maserati out of the London dealership. But I didn’t start my search there. When I first started looking, I reached out to the Ferrari of Ontario store, as they were the closest authorized dealership for the Maserati brand.

WHAT I PARTICULARLY like about this Maserati is that it looks different from just about anything else you’ll see on the road. It’s a great combination of glamour and sophistication—a beautiful car.

SOMEBODY ONCE SAID, “You are what you drive,” and I guess I subscribe to that a little bit. I think what I drive to meetings represents both me and my business, and it’s important to put your best foot forward. Besides, I think it also shows an appreciation for fun, high speed and performance—all important business attributes!

Exit Lane: Ali Chams  Exit Lane

WHAT’S NICE ABOUT the Maserati brand is that, no matter what model you buy, you are getting a performance version when compared to other vehicles on the market. You can just as easily put pedal to the metal at the track on the weekends as you can enjoy a quiet and comfortable ride on your way to the office every day.

I ABSOLUTELY LOVE the colour—Blu Emozione—and it looks amazing when it’s polished up. Though I do wish it had some type of self-cleaning option.

MY DREAM VEHICLE is the Ferrari California T. But that aside, I have enjoyed this vehicle so much that I’ve definitely become loyal to the brand. You’ll be seeming me in a Maserati vehicle for a long time.

I’VE HAD A lot of great drives in this car, but one that stands out in particular is the first family trip to Toronto. All I remember is how excited the kids were to ride in the new car. At one point I turned to my wife and said, “I think the kids are more excited about the car than we are.” Exit Lane: Ali Chams  Exit Lane

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